TIDBITS-8

T.I.D. – Today’s Inspirational Devotion


"If we don't change, we don't grow. If we don't grow, we are not really living. Growth demands a temporary surrender of security." – Gail Sheehy

Gail Sheehy (1937- ) is an American writer and lecturer, most notable for her books on life and the life cycle. She is also a contributor to the magazine Vanity Fair. Her fifth book, Passages, has been called "a road map of adult life". Several of her books continue the theme of passages through life's various stages. She has also authored a biography of Hillary Rodham Clinton titled Hillary's Choice.


B.I.T.S - Business Improvement Tips & Strategies

Recession-Proof Your Business: Volume 4 - Choose Products and Services with Care and Attention

Brad Sugars, founder of the world’s largest business coaching franchise shared with us, that if he had lived during the era of the famous California gold rush he would not have chosen to follow the masses in search of elusive gold. Instead, he believes, it would have been easier and smarter to set up a roadside stand and sell tin pans.

The idea sounds completely counterintuitive, but often those who think against the crowd and buck the trend emerge much more successful and prosperous.

Let’s consider the historical facts. While a small percentage of prospectors actually struck it rich, 100 percent of them bought at least one pan in order to help them sift through mud in search of the precious metal. Those who supplied the tools of the trade, in other words, made plenty of money because they did not have to worry about creating the market for their product. They simply and cleverly identified a niche and filled it. By doing so they fulfilled their entrepreneurial dreams as customers sought them out and then flocked to them in droves.

• Find Out the Needs of Your Customers - Survey your client base to find out what kind of products and services you can offer that promote their development.

• Certify Products and Services – Review the quality of the products and services you are providing, and find out if there is a certification program for them.

• Offer Green Products and Services – Make available for purchase green products and services that have a low impact on the environment.

• USP and Guarantee – Create a ‘Unique Selling Proposition’ for your product or service that sets you apart from your competition, and back it up with a guarantee.